Susquehanna Keeps Their Sell Rating on Under Armour (UA)

By Jason Carr

In a report released today, Sam Poser from Susquehanna reiterated a Sell rating on Under Armour (UAResearch Report), with a price target of $14.00. The company’s shares closed last Monday at $15.12, close to its 52-week low of $15.02.

According to, Poser is a 4-star analyst with an average return of 3.0% and a 52.7% success rate. Poser covers the Consumer Goods sector, focusing on stocks such as Canada Goose Holdings, Wolverine World Wide, and Lululemon Athletica.

The word on The Street in general, suggests a Hold analyst consensus rating for Under Armour with a $19.00 average price target, implying a 24.5% upside from current levels. In a report issued on February 3, BMO Capital also initiated coverage with a Sell rating on the stock with a $18.00 price target.

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Based on Under Armour’s latest earnings release for the quarter ending September 30, the company reported a quarterly net profit of $102 million. In comparison, last year the company had a net profit of $4.22 million.

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Under Armour, Inc. engages in the development, marketing, and distribution of branded performance apparel, footwear, and accessories for men, women, and youth. It operates through the following segments: North America, EMEA, Asia-Pacific, Latin America, and Connected Fitness. The North America segment comprises of U.S. and Canada.