SunTrust Robinson Thinks Nielsen Holdings’ Stock is Going to Recover

By Austin Angelo

In a report released today, Matthew Thornton from SunTrust Robinson reiterated a Buy rating on Nielsen Holdings (NYSE: NLSN), with a price target of $38. The company’s shares opened today at $32.90, close to its 52-week low of $32.75.

According to, Thornton is a 3-star analyst with an average return of 4.6% and a 51.7% success rate. Thornton covers the Technology sector, focusing on stocks such as Activision Blizzard, Rubicon Project, and Webcom Group.

Currently, the analyst consensus on Nielsen Holdings is Moderate Buy and the average price target is $39.57, representing a 20.3% upside.

In a report issued on February 1, Robert W. Baird also reiterated a Buy rating on the stock with a $44 price target.

Nielsen Holdings’ market cap is currently $11.77B and has a P/E ratio of 27.32. The company has a book value ratio of 2.7721.

Based on the recent corporate insider activity of 144 insiders, corporate insider sentiment is positive on the stock. This means that over the past quarter there has been an increase of insiders buying their shares of NLSN in relation to earlier this year.

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Nielsen Holdings Plc provides global marketing data collection and analytics services. The company operates through two segments: Watch and Buy. The Watch segment provides services to media and advertising clients and audience measurement services through television, radio, online and mobile.