Robert W. Baird Reiterates a Hold Rating on Yum! Brands

By Carrie Williams

In a report issued on October 9, David Tarantino from Robert W. Baird reiterated a Hold rating on Yum! Brands (NYSE: YUM), with a price target of $78. The company’s shares opened today at $76.50, close to its 52-week high of $78.14.

According to, Tarantino is a 3-star analyst with an average return of 2.6% and a 55.9% success rate. Tarantino covers the Services sector, focusing on stocks such as Jack In The Box Inc, Buffalo Wild Wings, and Cheesecake Factory.

Currently, the analyst consensus on Yum! Brands is Moderate Buy and the average price target is $79.67, representing a 4.1% upside.

In a report issued on September 27, Jefferies also reiterated a Hold rating on the stock with a $66 price target.

Yum! Brands’ market cap is currently $26.44B and has a P/E ratio of 21.17. The company has a book value ratio of -4.3331.

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Yum! Brands, Inc. is a quick service restaurant company, which engages in the development, operation, franchise, and licenses a system of restaurants. It operates through the following segments: YUM China, YUM India, KFC Division, Pizza Hut Division and Taco Bell Division. The YUM China which includes all operations in mainland China.