Harley-Davidson Receives a New Rating from Top Analyst

By Ryan Adsit

RBC Capital analyst Walter Spracklin reiterated a Hold rating on Harley-Davidson (NYSE: HOG) yesterday and set a price target of $57. The company’s shares closed yesterday at $55.54.

According to TipRanks.com, Spracklin is a top 100 analyst with an average return of 18.3% and a 78.1% success rate. Spracklin covers the Services sector, focusing on stocks such as Kansas City Southern, Union Pacific Corp, and Genesee & Wyoming.

Currently, the analyst consensus on Harley-Davidson is Hold and the average price target is $58.11, representing a 4.6% upside.

In a report released yesterday, UBS also maintained a Hold rating on the stock with a $57 price target.

Harley-Davidson’s market cap is currently $9.72B and has a P/E ratio of 15.82. The company has a book value ratio of 4.8769.

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Harley-Davidson, Inc. manufactures and sells heavyweight motorcycles as well as a line of motorcycle parts, accessories, general merchandise and related services. It also provides wholesale and retail financing and insurance programs primarily to Harley-Davidson dealers and customers. The company operates through the following segments: Motorcycles & Related Products and Financial Services. The Motorcycles & Related Products segment designs, manufactures and sells Harley-Davidson motorcycles as well as a line of motorcycle parts, accessories, general merchandise and related services. The Financial Services segment consists of Harley-Davidson Financial Services, which provides wholesale and retail financing and also offers insurance and insurance-related programs primarily to Harley-Davidson dealers and their retail customers. Harley-Davidson was founded by William Sylvester Harley, Arthur Davidson, Walter C. Davidson, Sr. and William A. Davidson in 1903 and is headquartered in Milwaukee, WI.,000LGS-E